child sitting on father's shoulders in a crowd

Cookie Policy

Cookies are small text files that are placed on your computer, smartphone, tablet or smart TV’s when you access a website. They are widely used in order to make websites work, or work more efficiently, by allowing the website to recognise your device and store information about past actions or preferences. An example could be an internet e-mail account, where your device may recognise and populate certain previously entered login details. Find out more at

The Adopt Birmingham website uses cookies in order to provide a better service and experience to the citizens of Birmingham and other website users.

Here are the cookies we use:

  • Analytics cookies are set by companies (we use Google) who give us tracking data so that we can improve the way our websites work, and count the number of visitors or gauge the popularity of a particular feature. These cookies do not collect personal information; they allocate a number to identify each individual user and the user’s navigation route through the site is recorded against that number.
  • Necessary Cookies enable core functionality such as security, network management, and accessibility. You may disable these by changing your browser settings, but this may affect how the website functions.

Our cookies

Category: Analytics

We use Google Analytics to analyse the use of our website and help us create a more useful and easy to use site. The data collected is completely anonymous and does not store any personal details. The information, collected by Google through the use of the cookie, is used to analyse how visitors make use of the website and allows us to gather statistical information such as website activity, visitor numbers, popular pages and customer journey through the website.

Cookies placed on your computer by other sites may be used to make site content and advertising more relevant to you.

If you would like to opt out of being tracked by Google Analytics you can use the opt-out tool at: